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Charles Drazin - Boo Hoo - 9780099418375 - KSS0002084
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Boo Hoo

€ 4.99
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Description for Boo Hoo Paperback. boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes. Num Pages: 416 pages. BIC Classification: BGBA; KJE; KJZ. Category: (G) General (US: Trade). Dimension: 198 x 132 x 26. Weight in Grams: 298. Good clean copy with minor shelf wear
boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes.

Product Details

Format
Paperback
Publication date
2002
Publisher
Random House Business
Condition
Used, Very Good
Number of Pages
416
Place of Publication
London, United Kingdom
ISBN
9780099418375
SKU
KSS0002084
Shipping Time
Usually ships in 2 to 4 working days
Ref
99-1

About Charles Drazin
Ernst Malmsten: born in Sweden and knew Kajsa in kindergarten. He met her again outside a Paris nightclub in 1992. The two of them made millions by selling their first internet venture, bokus.com, to Bertelsmann (bol.com). Kajsa Leander: also born in Sweden, and 'discovered' by the famous Elite modelling agency. She modelled for two years at all the major catwalk ... Read more

Reviews for Boo Hoo
Such a dazzling version of the boo phenomenon that as readers turn the pages they will be rooting for the company to survive even though they know the story ends in disaster.
The Sunday Times
Boo Hoo is an engrossing account of how two childhood friends persuaded some of the world's savviest investors and fashion houses - including ... Read more

Goodreads reviews for Boo Hoo


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