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The Art Of Innovation: Lessons in Creativity from IDEO, America´s Leading Design Firm
Tom Kelley
€ 14.99
€ 12.14
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Description for The Art Of Innovation: Lessons in Creativity from IDEO, America´s Leading Design Firm
Paperback. Num Pages: 320 pages. BIC Classification: KJD; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each ... Read more
There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each ... Read more
Product Details
Publisher
Profile Books Ltd
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
320
Place of Publication
London, United Kingdom
ISBN
9781781256145
SKU
V9781781256145
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-15
About Tom Kelley
Tom Kelley is the best-selling author of Creative Confidence, The Art of Innovation and The Ten Faces of Innovation as well as a partner at the renowned design and innovation consultancy IDEO. As a leading innovation speaker, Tom has addressed business audiences in more than thirty countries. Tom is an Executive Fellow at the Haas School of Business at UC ... Read more
Reviews for The Art Of Innovation: Lessons in Creativity from IDEO, America´s Leading Design Firm
On nearly every page, the story of some upstart invention is recounted in patter that's as good as a skilled magician's ... Almost like visiting an IDEO workshop in person
Wired
In light of all the books on the market about creativity, it takes a certain amount of chutzpah to call your book The Art of Innovation. Yet ... Read more
Wired
In light of all the books on the market about creativity, it takes a certain amount of chutzpah to call your book The Art of Innovation. Yet ... Read more